MS failed at getting PC gamers to buy into the Games For Windows Live deal and ended up having to make it a free service. One would think that they learned their lesson after that little fiasco and now they are trying to force XBox Live down gamers throats by integrating it into the OS.
There are already many entertainment options with Netflix already being able to stream movies right to the PC. There is Ventrilo, Teamspeak, Steam and Xfire for finding games, screenshots, video, VoIP and ways to find games. Does MS think people will give up those options to pay to use XBox Live options? I honestly do not think so, but people do crazy things.

















